About

Simmerce is an AI-powered simulation platform built for e-commerce teams who want to understand their customers before they ship — not after.

We believe that every product decision deserves real signal. Traditional user research is slow, expensive, and impossible to run for every change. Synthetic customer testing gives teams a faster path to directional insight — so they can ship with confidence and waste fewer experiments on the wrong hypotheses.

Our platform generates diverse AI customer personas and simulates how they interact with your search results, product pages, and recommendation modules. You see which segments convert, where shoppers drop off, and why — all within minutes.